Muurbloem design studio makes Hampshire Hotel Delft swing with music-themed floorcovering and wallcovering

In 2024 we were able to realize a new interior design for the Hampshire Hotel in Delft. The 92 rooms and 8 corridors per floor were fitted with new carpeting, wall coverings and lighting for three months. The festive design is inspired by the owners' passion – music in all its forms and manifestations. Our assignment from the client was: make our hallways and rooms swing!

Led by our creative director Gonnette Smits, we created a striking design that set the hotel to a completely new tune, while also fitting in with the existing architecture and other interior spaces. The shapes were derived from the gigantic mural on the facade while the textures were inspired by the rich melodies and images of the musical past. Each floor was linked to a unique music style, from the blaring sounds of Disco to the melancholic tones of the Blues. The result is an interior with an international allure and a refinement that befits a 4-star hotel.

The implementation of this unique design, with surface designs that transition from floor to wall, posed a certain challenge and that is why we were also asked to supervise the realisation from start to finish. For us, renovating while the hotel continues to operate is a specialty and this was a welcome solution for the successful Delft 4-star hotel which has good occupancy even in the low season.

During the materialisation phase we fully focused on a combination of sustainability and budget smart-thinking. The floor covering produced by EGE Carpets was made from recycled plastics and old fishing nets. This wall-to-wall carpet with unique Muurbloem designs is Cradle to Cradle certified and is taken back by the manufacturer after 10 years to be reprocessed into new carpeting.

The wall covering consists of 100% recycled polyester with a protective coating based entirely on potato starch from the food industry. By completely stripping the walls, the wall coverings can be easily removed in the future, thus ensuring long-term efficiency in future renovations.

The new lighting plan ensures improved lighting of the room and a more pleasant stay, but at the same time continues to take into account the requirements for the hotel's Green Key certification.

Thanks to our detailed work description and planning, each subcontractor delivered the work on time and thanks to accurate budget management, the project also stayed within budget. The hotel team felt closely involved in the 'remix' of their interior and the employees enthusiastically helped with moving out and furnishing the rooms. Thanks to this well-orchestrated collaboration, we created a unique hospitality experience in which every guest is welcomed in the universal language of music!

Project services

• concept design
• interior design
• graphic design for wallpaper and wall-to-wall design
• prepare designs for printing for production
• work description & contracting
• planning & budget management
• guidance and delivery of executors on location

Special designs for this project

• Wall to wall carpeting, 1 specific design per floor, in total 70 unique patterns spread across wall and floor surfaces in 10 different configurations
• Wall covering, 1 specific design per floor, in total 70 unique patterns spread across wall and floor surfaces in 10 different configurations

Do you want to know more about our designs? Come visit our studio for a cup of coffee or let us show you around the Hampshire Hotel Delft Center!