Client: Chu Exploitatie B.V.
Location: Vondelstraat 44, 1054 GE Amsterdam (NL).
Assignment: redecoration of interior, 35 hotel rooms and lobby.
Floor area: ± 900 m2.
Order date: October 2019.
Start renovation: Januari 2020.
Completion: March 2020.
Photography: Luuk Huiskes / Sam Chan / Muurbloem design studio
A fantastic interior design within time and budget, without closing down
Hotel Alexander is a charming boutique hotel in the centre of Amsterdam with 35 rooms divided between two distinctive merchant’s houses designed by the famous Dutch architect Pierre Cuypers (designer of the Rijksmuseum).
As a team we took care of the following:
- A new hotel interior completed in six weeks time (start construction to completion).
- Concept development, design, calculation and execution of the project.
- Execution of the works per floor — the hotel remained operational during the renovation.
- Financial management — the owner was unburdened and could focus on what he does best: hospitality. Meanwhile the project stayed 20% under budget.
Within three months we transformed this traditional hotel in the centre of Amsterdam into a boutique hotel with distinctive character!
Special designs for this project:
Floor: in the lobby, carpet special design inspired by patterns of the neo-gothic movement.
Upholstery: in the rooms, a special design for the voile curtains.
Walls: in the rooms, a special design visual inspired by the work and life of Pierre Cuypers (architect of the Rijksmuseum). In the lobby, a special design visual. A new color plan for all spaces.
Lighting: a new lighting plan with light fixtures of different brands.
Exterior: new logo design. Special designed signage on the facade and in the entrance.